Assistant Brand Manager

Contract: Contract - 12 months

Shift pattern: Full time, onsite

Recruitment Partner: Joanne Walker

What you'll be doing

As an Assistant Brand Manager, you will play a crucial role in driving the growth of Boots’ UK health and beauty brand. Supporting the Brand Manager, you will help develop and implement innovative marketing strategies that resonate with our customers. This fast-paced position offers ample opportunities for career development while ensuring that our brand remains at the forefront of the market.

Key responsibilities

• Lead the delivery of integrated 360° brand marketing campaigns across paid media channels.
• Drive seamless cross-channel marketing integration to create cohesive customer experiences.
• Partner with media teams to optimise campaign performance and maximise ROI.
• Manage campaign critical paths, budgets, and timelines efficiently.
• Collaborate with Retail, Marketing, Trading, Legal, and Finance teams to ensure compliance and alignment with brand priorities.
• Support the development of insightful marketing reporting and define KPIs.

What you'll need to have (our must-haves)

• Experience in digital and social media marketing.
• Knowledge of data-driven marketing campaigns.
• Strong project management skills, including managing critical paths and budgets.
• Excellent relationship-building skills and ability to hold others accountable.
• A focus on maintaining creative excellence and brand visual identity.
• Experience in a retail or FMCG marketing environment.

It would be great if you also have

• Experience working for a retail own brand.
• Familiarity with customer insights and market trends.
• A proactive approach to problem-solving and innovation.

Where your brilliance can take you

In this role, you will have the opportunity to grow your career within the Boots Brand Marketing team. With a focus on collaboration and innovation, you will be supported in your professional development, allowing you to take on new challenges and responsibilities as you progress. Your contributions will directly impact our brand's success and customer engagement.

Rewards designed for you

• Boots Retirement Savings Plan

• Discretionary annual bonus

• Generous employee discounts

• Enhanced maternity/paternity/adoption leave pay and gift card for anyone expecting or adopting a child

• Flexible benefits scheme including option to buy additional holiday, discounted gym membership, life assurance, activity passes and much more.

• Access to free, 24/7 counselling and support through TELUS Health, our Employee Assistance Programme.

There’s lots more in our benefits and discounts, MyBoosts – there to give you that little lift in your everyday. Find out more at http://boots.jobs/rewards. Exclusions may apply; eligible roles only. Please note that any salary estimates provided on third-party sites are not endorsed by Boots and may not be accurate.

A bit about us

At Boots, we're proud to be an equal opportunity employer, creating a place where everyone feels welcome, supported and free to be themselves. We believe that when our people feel valued and included, they thrive, so we're committed to creating a brilliant Boots for our people so they can make a difference for our customers and colleagues every time.

What’s next?

If you apply, our team will be in touch to let you know the outcome of your application or to arrange next steps. Where a role is advertised as full-time, we are open to discussing part-time and job share options. If you require additional support as part of the application and interview process, we are happy to provide reasonable adjustments to help you be at your best.

Boots is a Ban the Box employer and will consider the suitability of applicants with criminal convictions on a case-by-case basis.

We hope to hear from you soon.

Be brilliant with Boots.