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Marketing Graduate - CRM Specialist

Early Careers»Graduates


Job Reference: 2 3 2 1 8 7 B R

Nottingham Support Office


37.5 Hours

Closing date: 18th June 2024
Assessment centre: July 2024
Start date: September 2024
Hours: Full time 37.5 hours per week 
Salary: £29,000

About the Role
The Marketing Graduate Programme is designed to immerse you in the exciting world of Marketing at Boots. Connecting with our customers is pivotal to our success, not only allowing them to discover and explore our amazing products and services but ensuring we deliver a more personalised and convenient experience that keeps them coming back for more.

Our Marketing teams are continually generating creative and engaging content through an integrated omnichannel approach (i.e. across our stores, mobile app, TV/Radio, social media platforms, emails etc), generating loyalty, satisfaction and trust. It’s a great place to find out more about our customers, unleash your creativity or put into practice your analytical skills.

Sitting within the Customer Marketing & Loyalty team, you’ll be responsible for developing the personalised marketing plan and managing the delivery of reactive communications. Reporting to the Marketing Manager, you’ll work cross functionally with internal and external stakeholders, to deliver the best customer communications whilst driving real commercial results.

It’s a busy role that requires a customer focused mind-set, strong communication skills, attention to detail and great organisation.

We’ll help you develop the skills and expertise that you need to become a Marketing specialist of the future. You’ll have access to functional and role specific training to help set you up for success.

What you’ll do
  • You’ll work as a member of the wider marketing team to collaborate with key stakeholders to create and respond to briefs based on business objective and need as well as supporting the total customer experience.
  • You will be responsible for creating, managing and delivering the CRM plan.
  • You’ll review and analyse commercial and customer impact to define opportunities, assigning KPIs and continually optimise the customer journeys based on results.
  • You will have the opportunity to be involved in supporting the delivery of wider projects.
What you’ll need to have
 You must be on track or have achieved a 2:1 degree or above

It would be great if you also have
  • Proactive attitude, keen to get involved and bring new ideas and give something new a g
  • Excellent communication skills and talented relationship builder, an ability to work well as part of a team and confident working with many different internal and external stakeholders at one time
  • Have a customer first, analytical mindset - unlocking insight from data using analytical reporting
  • Strong organisational and time management capabilities, experience of delivering to tight deadlines
  • Change mindset
  • An ability to challenge processes / figures and deliver efficiencies
  • A strong drive for self-development and growth
  • An interest in Marketing/Digital Marketing, our brand and what we do here
Our benefits
  • Boots Retirement Savings Plan
  • Enhanced maternity/paternity/adoption leave pay
  • Discretionary annual bonus
  • Generous employee discounts
  • Flexible benefits scheme including discounted gym membership, life assurance, activity passes, holiday buying and much more.
We have a great range of benefits in addition to the above that offer flexibility to suit you - find out more at Please note, any salary estimates given on third-party sites are not provided or endorsed by Boots and may not be accurate.

Why Boots
At Boots, we foster a working environment where consideration and inclusivity help everyone to be themselves and reach their full potential. We are proud to be an equal opportunity employer, passionate about embracing the diversity of our colleagues and providing a positive and inclusive working environment for all. As the heart of everything we do at Boots, it's with you, we change for the better.

What's next
After your application and assessment have been reviewed we will be in touch. For candidates who are successful at this stage, you will receive an invite you to an assessment centre. If you have not been successful on this occasion, you will be notified by email.

If you require additional support as part of the application and interview process, we are happy to provide reasonable adjustments to help you to be at your best.

Boots is a Ban the Box employer and will consider the suitability of applicants with criminal convictions on a case-by-case basis.

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