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Paid Social & Display Specialist

Support Office»Marketing and Brand

Summary

Job Reference: 194042BR

Nottingham Support Office

Permanent

Full-time

Paid Social & Display Executive – Performance Media

We’re looking for a new Paid Social & Display Executive to join our award-winning Performance Media team at Boots UK. You will drive the day-to-day management of media planning and buying in Paid Social and Display platforms, working closely with our Agency team and key partners, including Meta and TikTok. Combining a passion for digital with a performance-focused mindset, you will work closely with key departments such as Marketing and Boots.com to understand business objectives and to deliver best-in-class campaigns for Boots UK.

Key Responsibilities

Led by the Paid Social & Display Manager and supported by the Performance Media Manager, there is real opportunity to drive innovation in this area through contribution to the strategy and planning of the channel roadmap.

• Responsible for the day to day delivery of the Display and Paid Social strategy, managing the budget, optimising towards KPIs and setting priorities
• Agency relationship management; collaborating and giving direction to our media agency team who are responsible for campaign build and execution
• Daily monitoring of performance: analysing data, producing reports and communicating results to various levels of internal and external stakeholders
• Informing the long-term strategy, keeping pace with the digital landscape, bringing fresh perspective and ideas to inform innovation opportunities for the channels
• Working cross-functionally with other departments to understand business objectives, showing strong commercial understanding in order to create effective media plans

The Performance Media team sits within our Marketing department and is responsible for driving forward the Paid Media Strategy for Boots UK, covering performance marketing channels such as PPC, Affiliates, Display and Paid Social.

A bit about you…
• Experience in a similar role, either at a Brand or Agency
• Confident knowledge of Programmatic advertising in the form of Paid Social and Display
• Strong attention to detail and analytical skills are essential
• Enthusiasm for digital media and a drive for achieving performance/results
• A pro-active attitude to take on new challenges and projects

Benefits

We have a great range of benefits* that go beyond salary and offer flexibility to suit you:
• Hybrid working.
• Competitive holiday allowance (with the option to buy more days).
• Boots Retirement Savings Plan pension scheme.
• Discretionary annual bonus scheme.
• Enhanced Maternity / Paternity / Adoption leave pay.
• £100 gift card for colleagues expecting/adopting a baby.
• Flexible benefits scheme (via salary sacrifice) including financial wellbeing support, gym membership, holiday buying, dental cover, life assurance, restaurant discount cards, activity passes and much more (exclusions may apply, eligible roles only).
• Access to our Employee Assistance Programme offering free, independent and confidential counselling and support, 24 hours a day, 7 days a week.
• Generous staff discount (with enhanced discounts for Boots brands, Boot Opticians and Boots Hearingcare).
• Access to corporate third-party discounts, including retail, cinema, holidays and more (UK only).
• Access to the Boots Benevolent Fund, a registered charity that offers support to eligible current and former colleagues in the UK, as well as their immediate relatives, at times of financial hardship.
• Access to a range of learning and development resources and programmes
• Excellent onsite facilities including: staff shop, opticians, gym, coffee shops, cafeteria, outdoor seating spaces, dry cleaning service and excellent travel links including on campus bus stops.

*All rewards and benefits are subject to change and eligibility.

Why Boots

Our mission is to help everyone to feel good. This starts internally – with every colleague and every team. In our stores and pharmacies, our warehouses and our Support Office, we work together, putting our customers first and our colleagues at the heart of everything we do. We aim to attract, develop and retain the best people, with a huge range of opportunities for you to continue to grow with us… just bring your passion and commitment and we’ll do the rest.

Diversity, equity and inclusion is at the centre of everything we do in our business. We are proud to be an equal opportunity employer, passionate about embracing the diversity of our colleagues and providing a positive and inclusive working environment for all.

At Boots we're proud to offer our Support Office team members a hybrid working approach because how we work is central to our ability to compete, innovate and win together. Our hybrid, flexible approach to work is based upon empowerment, accountability, care and trust and includes a balanced mix of remote and office-based working.

What’s next

If your application is successful, our in-house recruitment team will be in touch to arrange an interview and to answer any initial questions you have. If you have not been successful on this occasion you will be notified by email.

If you have any questions about this vacancy, please contact elizabeth.parfitt@boots.co.uk

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