In Store Marketing Specialist

Job reference: 151863BR Previous
Location: Nottingham Support Office
Function area: Marketing and Brand
Shift pattern: Full-time
Contract type: Fixed Term
Hours per week: Over 35 hours per week
Marketing Specialist – In-store

Work right at the heart of the Marketing team in the In-Store Marketing team and join us on the exciting journey we’re on.

Be involved in a wide variety of projects to ensure customers know the incredible value and range we offer. Fast paced and extremely passionate, our Marketing team drive our success and keep our customers coming back for more, through inspiring and innovative communications. Promoting our latest products, delivering great offers that make our customers feel good and inspiring our colleagues.

About the opportunity

The Marketing Specialist – In-store works within the In store marketing team, delivering at fast pace at the very heart of the customer journey, ensuring clear and engaging messaging which aligns with other channels. They own the end to end customer communication in store from creation to production and ensure creative assets are fully integrated within the BVI principles.

You will own the end to end customer communication in store from creation to production and ensure creative assets are fully integrated within the BVI principles.

• Accountable for all creative elements of POS and other kit, ensuring it is designed and handed over to print to be delivered to stores within budget and to timelines
• Work cross-functionally with Trading, Merchandising and Legal to ensure all activity is legally sound and reflective of the Trading priorities and representing the strongest value from the in-store load ups
• Working as a voyager with a specific squad to help develop integrated through the line campaigns that deliver against the key customer goals and value strategy
• Develop and execute all store-based communications required to support the company agenda covering salesplan, eventing, advice and information, trials, store development initiatives and local marketing

About you

• Passionate about delivering strong results
• Pro-active and self-organising
• Creative
• Collaborative
• Obsessed with customer and market insights


We have a great range of benefits* that go beyond salary and offer flexibility to suit you:
• Competitive holiday allowance (with the option to buy more days)
• Boots Retirement Savings Plan pension scheme
• Discretionary annual bonus scheme
• Enhanced Maternity / Paternity / Adoption leave pay
• £100 gift card for colleagues expecting/adopting a baby
• Flexible benefits scheme (via salary sacrifice) including financial wellbeing support, gym membership, holiday buying, dental cover, life assurance, restaurant discount cards, activity passes and much more (exclusions may apply, eligible roles only)
• Access to our Employee Assistance Programme offering free, independent and confidential counselling and support, 24 hours a day, 7 days a week
• Generous staff discount (with enhanced discounts for Boots brands, Boot Opticians and Boots Hearingcare)
• Access to corporate third-party discounts, including retail, cinema, holidays and more (UK only)
• Access to the Boots Benevolent Fund, a registered charity that offers support to eligible current and former colleagues in the UK, as well as their immediate relatives, at times of financial hardship.
• Access to a range of learning and development resources and programmes
• Excellent onsite facilities including: staff shop, opticians, gym, coffee shops, cafeteria, outdoor seating spaces, dry cleaning service and excellent travel links including on campus bus stops – Support Office only

*All rewards and benefits are subject to change and eligibility.

Why Boots

Our mission is to help everyone to feel good. This starts internally – with every colleague and every team. In our stores and pharmacies, our warehouses and our Support Office, we work together, putting our customers first and our colleagues at the heart of everything we do. We aim to attract, develop and retain the best people, with a huge range of opportunities for you to continue to grow with us… just bring your passion and commitment and we’ll do the rest.

Diversity, equity and inclusion is at the centre of everything we do in our business. We are proud to be an equal opportunity employer, passionate about embracing the diversity of our colleagues and providing a positive and inclusive working environment for all.

At Boots we're proud to offer our Support Office team members a hybrid working approach because how we work is central to our ability to compete, innovate and win together. Our hybrid, flexible approach to work is based upon empowerment, accountability, care and trust and includes a balanced mix of remote and office-based working.

What’s next

If your application is successful, our in-house recruitment team will be in touch to arrange an interview and to answer any initial questions you have. If you have not been successful on this occasion you will be notified by email.
If you have any questions about this vacancy, please contact