Social Media Manager, Marketing - Boots UK

Job reference: 147112BR Previous
Location: Nottingham Support Office
Function area: Marketing and Brand
Shift pattern: Full-time
Contract type: Permanent
Hours per week: Over 35 hours per week
The Social Media Manager will be instrumental in helping the organisation to achieve its Agile Transformational goals. Responsible for embedding an Agile culture, methodology, tools and techniques in order to help teams keep a delivery and learning cadence that helps to remain focused on delivering value against the organisational outcomes, while remaining creative and dynamic.

Responsible for guiding teams through the implementation process, encouraging colleagues and leadership to embrace the Agile mind-set and associated methodologies.

Key Responsibilities:

• Delivery of the social media strategy and implementation.
• Planning social media campaigns and optimising current campaigns for Organic social.
• Managing the delivery of social media content with focus on creative optimisation
• Working as part of an experienced marketing, brand advertising and content team to ensure that social media is part of integrated campaign plans
• Working with internal stakeholders such as the content team and ATL teams to share insights and gather inputs for future social content
• Working with external agencies and social media platform teams to create and deliver best in class social campaigns
• Recommending and managing paid influencers as part of campaign integration.
• Working and develop the organic social media channel as the chapter lead.

A bit about you:

• Experience in delivering social media strategy and implementation
• The ability to build strong working relationships with stakeholders internally and externally
• An understanding of what a good campaign looks like
• A creative mindset
• Experience of analysing social media campaigns for effectiveness and ROI
• Experience of social media in a large, complex organisation ensuring organic activity is evidence-driven and customer focused
• Up-to-date knowledge of social media trends, tools and best practice platforms
• Building and managing internal and external relationships
• Excellent communication skills, both verbal and written, with the ability to effectively adapt style to suit various audiences and channels

A bit about the team:

The role is part of the brand and communication team. Social Media is changing faster than ever before and to achieve our goals we need the right solution to support our ambitions.

Be involved in a variety of projects – working with great people and brilliant brands. Fast paced and extremely passionate, our Marketing team drive our success and keep our customers coming back for more, through inspiring and innovative communications. Promoting our latest products, delivering great offers that make our customers feel good and inspiring our colleagues.

Boots UK is part of the Retail Pharmacy International Division of Walgreens Boots Alliance and is the UKs leading pharmacy-led health and beauty retailer. With over 2500 stores in the UK our purpose is to help our customers look and feel better than they ever thought possible. You can learn more by visiting


We have a great range of benefits that go beyond salary and offer flexibility to suit you:

• Boots Pension Scheme
• 25 days holiday + bank holidays
• Discretionary annual bonus scheme
• Generous staff discount (Boots, Boot Opticians and Boots Hearing Care)
• £100 gift card for colleagues expecting/adopting a baby
• Access to corporate discounts, including retail, cinema, holidays etc (UK only)
• Discretionary annual bonus scheme
• Access to our Employee Assistance Programme
• Flexible benefits scheme (via salary sacrifice) including financial wellbeing support, gym membership, dental cover, life assurance, restaurant discount cards, activity passes, holiday buying and much more (exclusions may apply, eligible roles only)
• Onsite staff shop, opticians, gym, coffee shops, cafeteria, dry cleaning service and excellent travel links

Why Boots

Our mission is to help everyone to feel good. This starts internally – with every colleague and every team. In our stores and pharmacies, our warehouses and our Support Office, we work together, putting our customers first and our colleagues at the heart of everything we do. We aim to attract, develop and retain the best people, with a huge range of opportunities for you to continue to grow with us… just bring your passion and commitment and we’ll do the rest.

Diversity, equity and inclusion is at the centre of everything we do in our business. We are proud to be an equal opportunity employer, passionate about embracing the diversity of our colleagues and providing a positive and inclusive working environment for all.

We offer a variety of flexible working patterns to support our colleagues to achieve a good work life balance, just speak to our Recruitment team to find out more.

What’s next

If your application is successful, our in-house recruitment team will be in touch to arrange an interview and to answer any initial questions you have. If you have not been successful on this occasion you will be notified by email.